The Swimwear Edit: Best Eco-friendly Swimwear Brands

Bikini shopping is the most exciting thing to look forward to come summer, or any time of the year (after all there’s always summer in some part of the world). However, despite so many swimwear brands in the market, there’s still a serious lack of serious stylish eco friendly swimwear.

Did you know that we consume approximately 80 billion pieces of clothing every year (Source)? This means we contribute towards tonnes of wastage while putting big strain on the natural resources and polluting the planet every year. When it comes to polluting the planet, swimwear is the worst because most of these attire is made from synthetic materials like polyester and nylon because of their waterproof and stretch qualities. These materials are made from petrochemicals that have significant negative impact on the environment and they are also non-biodegradable, which bad for the planet.

It’s therefore important to make sure that you buy from brands that use eco-friendly materials like recycled post-consumer PET, use environmental-friendly production techniques and use eco-friendly dyes.

Finding the perfect swimwear is hard as is, and if you want eco-friendly designs it can be really daunting. To make things easier for you we’ve rounded the best swimwear brands that design the most flattering eco friendly swimwear. Whether you want the maximum sun exposure in a smoking hot two-piece bikini, show-off those curves in a plunging one-piece, need a performance suit to swim laps, prefer a more modest swimsuit or simply need beach-to-bar cool cover-ups, we’ve covered it all.

These brands have proven that you can create sophisticated, sexy and stylish swimwear and beachwear to flatter every body type by combining creativity with recycled and eco-friendly fabrics. Intrigued? Then scroll through to find swimwear that nails sustainable style.

Vitamin A

Vitamin A Eco friendly swimwear - Ethical swimwear

With a fan base of A-list celebs like Gwyneth Paltrow, Scarlett Johansson, Jessica Alba, and Rihanna this Carifornian eco swimwear brand is definitely getting it right. Known for its iconic cuts (including the famous Californian cut), high-tech eco-friendly materials and stylish designs this eco brand proves style and substance can coexist.  You can expect sexy, functional cuts that flatter every body type and a collection with a variety of shapes and coverage levels. Our favorite style from their collection are their color block wrap bikinis and swim suits with cheeky cutouts that reveal just enough skin!

Ethical approach: Ethical production practices (innovative waterless digital printing technique, water conserving technology used at factories), uses eco-friendly fabrics like EcoLux™ matte superfine jersey made with recycled nylon fiber, focus on local production to minimize carbon footprint. The company also gives back a percentage of profits to environmental organizations.

La Isla

La Isla Eco friendly swimwear - Ethical swimwear

La Isla is what we refer to as a quintessential Californian brand, which can be seen from its sexy styles and colorful prints inspired by ocean and nature. They have a wide collection to suit every style – convertible bikinis to printed swimsuits, minimalist yet sexy black and white bikini sets. They even have a collection for men. We love this Cali brand because of its serious commitment towards ethical practices and to giving back.

Ethical approach: Uses eco and recycled fabrics, utilizes Oeko Tex certified printed fabrics to create quality swimwear and also donates a percentage of their profits to charitable organizations. Brownie points for even selecting an eco-website-hosting company that uses solar energy.

Petite Terre

Petite Terre Eco friendly swimwear - Ethical swimwear

This French Polynesian label makes super chic and stylish swimwear crafted with high quality eco-friendly Italian fabrics. Each of their swimwear is handmade in Bali by paying fair wages and only uses animal-friendly and eco fabrics that are highly breathable, water repellent and come with UV protection. It’s hard to pick a favorite from their modern, sexy and edgy pieces but we love their retro inspired high waisted black and white bikini set!

Ethical approach: Ethically sourced, handmade, crafted from environmental friendly and recycled fabrics (recycled plastic bottles and fish nets) and offer fair trade conditions. Petite Terre is a member of the 1% For the Planet organization and supports local community through various activities like planting trees and providing employment to women.

Elle Evans

Ella Evans Eco friendly swimwear - Ethical swimwear

Sustainability is at the heart of this Aussie swimwear brand that makes swimwear from fabrics that are recycled and built from discarded waste.  This ethical swimwear label is also committed to cruelty-free practices and discards the use of any animal by-products in their collection. In an attempt to further reduce their carbon footprint the brand uses regenerated ECONYL® lycra (Recycled lycra), that uses 80% less energy in production than regular lycra.

The result is boldly feminine bikinis and swimsuits that camouflage imperfections and flatter and respect the female form. Their graphic patterns, sexy designs and bold color clashes guarantee standout vacation looks. Their activewear in gorgeous prints and interesting cuts are quite appealing too.

Ethical approach: Ethically produced with minimal carbon footprint by using post-consumer waste fabric or recycled lycra, produce on order to avoid wastage and manufacture locally.

Beth Richards

Beth Richards Eco Friendly Swimwear - Ethical swimwear - eco bikinis

The sleek monochrome swimwear from Beth Richards are a must-have in every woman’s wardrobe. Her sophisticated feminine pieces can be easily styled from water to land – asymmetric swimsuits and bikinis in gorgeous cherry print or classic white, sporty swimwear to high cut one-piece with frilled sleeves each style has flattering silhouette and is high on style. Pair her cool high waist bottoms with a linen shirt and accessorize with bracelets and a belt. If that’s too risqué then forego the former idea and pick one of her one-shouldered or strapless cherry bikini tops and pair it with shorts and sneakers for a land-appropriate style. She also has cover ups and activewear in her collection.

What’s interesting is that their swimwear comes with 50+ UVB protection and the fabrics are chlorine and oil resistant.

Ethical approach: Fair trade and produced locally to reduce carbon footprint.

Amitiwi Swimwear

Amitiwi Eco friendly swimwear - Ethical swimwear

Inspired by their passion towards restoring traditional textile Tiwi art, ethical swimwear line Amitiwi creates timeless and feminine bikinis and swimsuits in bold colors and rhythmic patterns created by Australian artists using traditional arts. Each of their swimwear offers UPF 50+ protection, is printed with eco-friendly inks and are made from low-impact materials when possible.

Ethical approach: Uses eco-friendly fabrics and eco-friendly non-toxic water based inks for their swimwear. Focus on supporting traditional art practice, artists and Indigenous communities in regional and remote areas of Australia.


Happy beaching!

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